-Digital Marketing Agency In Dubai
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Discover how our tailored solutions achieved remarkable results in the featured case study. We are a team of keen strategists who strive to stay on top of design trends and enable technologies to assist our clients in achieving quality lead generation and conversion goals.
How Our SEO Agency Drives Results for Client
Read through our case study to see how we’ve helped client achieve their goals and more. The case study offer real-world insights into the strategies, tactics, and results that have propelled our client to new heights in their digital endeavors. Whether it’s improving search rankings, increasing organic traffic, or enhancing online visibility.
GulfAED.com is a leading e-commerce platform based in Dubai, UAE, specializing in the sale of a wide range of AED Defibrillators, Medical Equipment and Personal Protective Equipment (PPE). With a comprehensive product catalogue and competitive prices, GulfAED.com offers a one-stop shopping destination for consumers in the UAE. However, despite its impressive product range and competitive prices, the website was facing a significant challenge: it was not receiving relevant traffic from its target region, the UAE, and consequently, it was struggling to generate email inquiries and leads.
Challenges
GulfAED.com's main issue was the lack of organic traffic from the UAE, which was a critical aspect of their digital marketing strategy. They were not ranking well in search engine results for relevant keywords in their industry. This lack of visibility in search results was detrimental to their online presence and, consequently, their lead generation efforts.
The Proposed Approach
To address GulfAED.com SEO challenges, DXB Ranking implemented a comprehensive strategy that included both on-page and off-page optimization with a six months target to show significant improvement in website's visibility in search engines and improve its online presence in the UAE.
- Conduct comprehensive keyword research to identify high-impact keywords and strategically optimize content.
- Meta templates for site-wide optimization
- Created new category pages and product pages
- Created new targeted blogs
- Link building and reclamation link building
- Managed website redirects
- Optimized for local search by creating and verifying Google My Business listings
- Structured data markup with additional context about the content
Results
Within just 3-6 months of implementing this comprehensive SEO strategy, GulfAED.com experienced significant growth in traffic, leading to a substantial increase in email inquiries and lead generation. The improvements were highly visible in the following areas:
- Organic Traffic: GulfAED.com's organic search traffic from the UAE saw remarkable growth, as the website started ranking for relevant keywords. The traffic increased from 50 users per week to over 200+ users from target region and started to appear as top result for many keywords.
- Email Inquiries: The number of email inquiries from potential customers increased substantially, leading to a higher conversion rate. Initially GulfAED.com was generating 2-3 inquiries every day, which increased to 10-15 inquiries.
- Lead Generation: The enhanced SEO efforts resulted in an influx of qualified leads, positively impacting the website's sales and revenue. The website revenue has increased in double digits consistently since implementation of SEO strategy.
Review
DXB Ranking’s expertise in SEO and their tailor-made approach to address GulfAED.com specific challenges played a pivotal role in transforming the website’s online presence and driving business growth. We have achieved top-ranking positions, coming in at the very first spot on the first page of Google for numerous Medical industry-relevant keywords. DXB Ranking has played a pivotal role in helping us attain this remarkable feat. The DXB Ranking has done a tremendous job for our company in establishing us as one of the leading Medical equipment suppliers across UAE. I would highly recommend DXB Ranking to anyone that is looking to take their business to the next level in terms of generating phenomenal industry relevant leads and unlimited amounts of inquiries.
Murtaza Ali
Entrepreneur and Business Owner
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